Lady GAGA

3-Legged Dog worked with Harrison Schriftman to create a translucent large scale video display of Lady Gaga's picture book Lady Gaga x Terry Richardson at the New Museum. 3-Legged Dog's design team developed the content and installed special screen surfaces on the Museum's large curtain wall so that images from the book were projected on the street for Gaga's fans (who were lined up around the block) to enjoy while they waited for her to sign their books.

Inside we created a fully immersive video installation that covered the entire first floor of the Museum.

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